When Todd Defren pondered his founder options with the fast growing, award winning PR firm, Shift Communications, he landed on the unreasonable idea of giving employees ownership in the company. Why You Should Give (Part Of) Your Company To Your Employees | Fast Company | Business + Innovation
With a durable distinction of maximum and optimum wealth, Defren wisely returned more than his modest investment in rewarding his people for their part in the startup’s growth and success. Today his people are walking around and sitting up in meetings thinking, feeling and acting as owners. Talk about engagement.
This is in direct contrast to the typical firm founders whose narcissism is only outdone by their illusion that they built the business. Reality is, no one builds a business. We all do or it doesn’t get built.
Look to more enlightened founders getting it and reaping the returns.